Experience Sleep Genie Audio

Hear the intervention families use at home.

Sleep Genie Audio is designed to become part of a repeatable bedtime rhythm. Hear a sample experience.

Nimbus The Cloud Dragon
Sleep Genie Audio · Ages 3–5

Sleep Genie Audio by Play & Oak

Pediatric Sleep Challenges Create a Costly Gap in Care.

Sleep Genie Audio is an outcomes-informed, at-home behavioral sleep support program designed to help health plans reach families before bedtime challenges escalate into higher-burden care needs.

Many children with recurring bedtime and sleep-routine challenges never receive specialty sleep care. Their families cycle through caregiver stress, repeat pediatric concerns, behavioral-health questions, and fragmented advice without a scalable support option between routine guidance and

The Cost Gap

The current pathway is expensive because support arrives too late or not at all.

STAGE 01

Common behavioral sleep challenges

Prolonged bedtime struggles, repeated night waking, inconsistent routines, and caregiver exhaustion.

STAGE 02

Limited early support

Families often receive general advice but lack a structured, accessible program they can use consistently at home.

STAGE 03

Escalating burden

Sleep disruption can contribute to repeat pediatric concerns, caregiver stress, school-related difficulties, behavioral-health questions, and demand for more intensive services.

STAGE 04

Higher-cost pathways

Families may move toward additional office visits, referrals, testing, behavioral-health services, or specialty care when needs escalate.

The payer opportunity is not to treat every sleep disorder. It is to offer an earlier, scalable support layer for the behavioral sleep population that often falls between routine pediatric guidance and specialty care.

$2.88B

Estimated annual U.S. healthcare spending associated with diagnosed pediatric sleep disorders.

Reflects diagnosed pediatric sleep disorders broadly. Sleep Genie Audio addresses the behavioral sleep population within this landscape.

The behavioral sleep population is often undercounted.

Many children experiencing recurring sleep challenges never receive a formal sleep diagnosis, even when the burden on families and care systems is significant.

The Intervention

A practical support layer before more intensive care is needed.

Sleep Genie Audio is designed for children ages 3 to 9 experiencing common behavioral sleep challenges. It gives families a structured, repeatable at-home audio experience that supports bedtime consistency while creating an opportunity for partners to measure engagement and caregiver-reported outcomes.

Current member experience
  • General advice at a pediatric visit
  • Parent searches for solutions alone
  • Inconsistent implementation at home
  • Escalation only after challenges become disruptive
With Sleep Genie Audio
  • Accessible digital support offered through a trusted partner
  • Repeatable bedtime experience at home
  • Low-friction access for families
  • Defined outcomes measurement and escalation guidance when appropriate

Delivery Model

Low-friction for families. Measurable for partners.

01

Eligible Member Identification

A payer or partner defines the member population and enrollment pathway.

02

Digital Access

Families receive private access to Sleep Genie Audio without an appointment requirement or complicated setup.

03

At-Home Use

Children and caregivers use the audio as part of a repeatable bedtime routine.

Early Outcomes Program

Early evidence of reduced bedtime struggle and caregiver burden.

Play & Oak’s Early Outcomes Program was designed to understand whether families using Sleep Genie Audio experienced meaningful changes in bedtime difficulty and caregiver burden.

56%
Families reported substantially fewer bedtime struggles
57%
Decrease in caregiver burden
80%
Reduction in Struggling Bedtime Nights in a High-Need Family
100%
Caregivers Reported a Calmer Bedtime Experience

Early Outcomes Program findings. 30-day longitudinal quality improvement initiative. Participating families reported outcomes using validated caregiver measures. *Sample size upon request

Why a Structured Outcomes Partnership Matters

Measure the pathway from family burden to plan impact.

Sleep Genie Audio is not presented as a guaranteed cost-saving intervention. A payer structured outcomes partnership creates the opportunity to test whether earlier behavioral sleep support improves family outcomes and is associated with changes in the downstream utilization patterns most relevant to the plan.

structured Outcomes Partnership Measurement Framework

Family Outcomes

  • Bedtime difficulty
  • Night waking frequency
  • Caregiver burden
  • Program engagement

Care Navigation Outcomes

  • Identification of families needing escalation
  • Referral pathway use
  • Family confidence navigating next steps

Plan Learning Agenda

  • Pediatric office-visit patterns
  • Behavioral-health utilization patterns
  • Referral and specialty-care patterns
  • Claims-based utilization trends, where feasible and appropriate

The goal is to determine whether a scalable, at-home behavioral sleep support program can improve family outcomes while informing smarter care navigation.

Structured Outcomes Partnership

A defined partnership with shared outcomes goals.

A Structured Outcomes Partnership can be structured around a defined member cohort, an agreed enrollment pathway, and a shared measurement plan.

Defined eligible pediatric population
Partner-specific enrollment and dissemination pathway
Digital access to Sleep Genie Audio
Baseline and follow-up caregiver reporting
Engagement reporting
Bedtime-difficulty and caregiver-burden measures
Escalation guidance for families whose needs exceed program scope
End-of-year partnership outcomes summary
Optional claims and utilization analysis, subject to partner data availability and appropriate privacy requirements
Practical payer question

Can earlier, scalable behavioral sleep support improve family outcomes and reduce avoidable escalation for an eligible pediatric population?